It takes a significant amount of effort to successfully manage a boat rental fleet, especially during the busy boating season. Some of the most complex aspects of the boat rental business are bookings, boat maintenance, delivery of customer items, and repairs. Over the years, boat rental businesses have shifted to using technology to help track each unit in their fleet of boats, and for good reasons.
Here are some of the reasons detailing the importance of fleet usage tracking.
Why You Should Use Fleet Usage Tracking
- Timely maintenance and Servicing: If you run a boat rental business, you want to be sure that all your boats are ready to be rented at any time. Usage tracking is important for fleet management as it helps you monitor the condition of all your equipment, ensuring everything is functional and ready for use.
- Minimizing wastage: If you have a sizeable fleet, you will likely fail to notice if any of the units are being misused or used without your authority. Your employees can easily take your boat after hours, and fleet usage tracking can alert you when that happens.
- Highlight the most popular units: Fleet usage tracking can help you determine the units that are most popular with your customers and others that are used less frequently. With that knowledge, you can always enhance your marketing tactics to increase the marketability of these less popular units.
- Timely purchase of equipment: Tracking fleet usage will help you determine when a unit needs new equipment, especially based on mileage.
The Different Functions of Fleet Management
Boat rental management software has several functions, but usage tracking is the key to all of them. If you are wondering when the right time to track your usage is, here are some ways you can find a suitable answer.
- Weekly Tracking: If you are operating a rental shop that rents out boat equipment on a daily basis, you need usage tracking that works on a weekly basis.
- Periodic Tracking: If you use check-in or check-out features, you need to track your usage after every rental period to allow you to track inputs for every unit’s mileage or hours when it is rented out.
- Daily Tracking: You can also choose daily tracking, especially if your employees are responsible for renting out each unit daily.
Want to Learn More About Usage Tracking?
Usage tracking is the answer to your fleet management questions and issues. It makes it easy to keep track of daily or weekly processes without needing an extra hand in your boat rental business. You can boost fleet efficiency with usage tracking and give visibility into services and issues while recording users who input the tracking. Each of your units will be accounted for and properly maintained. If you are looking for yacht rental management software, reach out to Stellar IMS today and schedule a demo.
